Bentley Opens Its Doors To All
Bentley’s historic factory in Crewe now has a visitor centre that welcomes everyone.
Previously the British luxury car maker only let its wealthy customers into its hallowed ground, but the new centre features a front-of-house area where anyone can pop by and sit in a modern Bentley. Those wishing to discover more about the storied company’s past, present and future can also book a tour that takes in an immersive digital journey starting in 1919 when Bentley began.
Selected cars from the firm’s heritage collection are on rotating display, as well as the entire current line-up, including limited edition coachbuilt cars by Mulliner.
“Opening our doors to a wider audience marks an exciting new chapter for Bentley,” explains Wayne Bruce, Director of Visitor Experience and Heritage. “CW1 House and Lineage have been created to offer a truly immersive experience of our brand, from our rich heritage to our vision for the future. We are delighted to now welcome members of the public to Crewe, giving them the opportunity to explore our world of craftsmanship, innovation and luxury first-hand.”
The hour-long tour costs £20 per person and will take place on selected weekdays with full details to be found at https://www.bentleymotors.com/uk/en/about-bentley/factory-tours.html
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